Affordable Access to the Next Generation of Luxury Beauty

Discover the joy of finding safe skin, hair + color products that really work for you.

Learn About Our Membership Explore Our Products

Patented Plant-Based Stem Cell Technologies, Award Winning Anti-Aging Formulas and Peptides, Breakthrough Hair Care + Cosmetics Products. — The Future of Beauty is Here

Clinical Levels of Actives and the Highest Quality Ingredients

We conscientiously select clinically-proven concentrations of active ingredients and indulgent innovations that are safe, effective, sustainable, and ethical. Every product complies with strict European standards for quality and efficacy.

Conscientious ingredients
Clinical levels of actives
Vegan + Never tested on animals
Or include any substance of animal origin.

Strict European standards
Suitable for all skin types
All Products Gluten-Free

Our formulas are free of gluten, parabens, benzene, formaldehyde - releasing ingredients, sodium lauryl sulfates, irritants, nanoparticles, nitrosating ingredients, paba, phthalates, toluene, mineral oils and other comedogenic actives that clog pores.

In the past two decades, more than

1,300 ingredients have been banned in the EU. source

The U.S. has only banned 11 to date. source

From the Lab adheres to the stricter European standards

Watch “In the Lab”

Partnerships With the Top Global Beauty Labs

We have direct, first-access relationships with the industry’s premier global labs and raw material vendors, allowing us to curate next-generation innovations immediately following the formulation process. Our selections feature the actives, products, and delivery systems that best represent the future in global beauty trends.

It's What's on the Inside That Counts

Our investments go into securing expensive formulations and active ingredients – not extravagant packaging. By removing the traditional retail hurdles, we give you access to next-generation innovations featuring actives, products, and delivery systems before they're available in stores – and for up to 80% less.

Up to 80% less than the estimated retail prices

The latest trends before they're available in stores

For more detailed information visit:

Who Needs Pretty Packaging... Luxury Beauty Products With Quality Ingredients Available at Lower Prices Female Founders and the Evolution of Ecommerce

Your customer service is outstanding. You dealt with my issue quickly and professionally - Thank you!

- Leslie
This is the best customer service I have experienced for any of the beauty subscription boxes!

- M. J.
My loyalty to companies is very influenced by the quality of their customer service and so far I'm nicely impressed!

- Ariel
This is the best customer service I've encountered (I hate to say it) in decades !!!!

- Faith
Amazing service! Especially so, for a holiday weekend.

- Denise
So kudos to your staff for being their for your customers – we really appreciate it!!!

- K. T.
Thanks for all your help, you guys have great customer service.

- Kaitlyn
Thank you for your quick response. Another reason to love your company.

- Rebecca
I really appreciate your wonderful customer service!

- Michelle
It doesn't get better than that for customer service!

- Jen
Thank you so much for your excellent customer service!

- Jeannie